Grow Your Digital Programming
Do you serve professional service providers?
If your publication serves small businesspeople -- real estate agents, insurance agents, executive coaches, dentists -- Yip Yip offers a compelling opportunity to compound the value of your media brand and your content with a digital marketing program designed to support your readers' businesses.
Unique Homes Magazine
"Yip Yip takes our ability to provide content and leverages it digitally and in social media in a way that's easy and creates a new revenue stream."
-- Richard Goodwin, publisher
Build Your Readers' Web of Influence
Professional service providers excel at building brands and word-of-mouth in their local communities, yet online it can be a different story. Many small businesspeople are too small to outsource their marketing, yet DIY quickly becomes a distraction from their core business. So how can they create an online brand that is liked, trusted and remembered?
As a media organization you're in the content business, with in-depth knowledge of your readers' market.
Yip Yip supplies the missing link between your readers' need and your publication's resources with a powerful, one-to-many social marketing platform. Co-brand Yip Yip and market it as a service to readers to build their brand presence by leveraging your organization's resources in an innovative, yet simple new way.
You generate incremental value from your existing investments in people and content.
Your readers gain an affordable and differentiated way to build their online brand presence and generate word-of-mouth referrals.
Yip Yip's Solutions
Social
Facebook, LinkedIn, Twitter
Once someone subscribes to Yip Yip, you can begin publishing to their social media networks.
- Segment subscribers by specialty, geography or other criteria.
- Stagger publishing schedules by segment. Over time, Yip Yip optimizes based on each suscriber's peak engagement periods.
- Instantly, your content begins building their presence and authority on their existing social media networks.
Professional
PERSONALIZED BLOG SITES
Yip Yip Professional adds the power of personalized blog sites for each member, which serves as a local content and lead repository and gives a big boost to participants' brand authority.
The goal is to consistently publish posts on topics of interest to their target audiences, establishing them as leading experts in their communities, and ensuring they become liked, trusted and remembered in their burgeoning online communities.
Again, a single resource in your association can publish posts to all subscribers blog sites automatically.
User Dashboard
SUBSCRIBER ACCESS
Both solutions include a user dashboard to engage and report results to participating members.
While your association drives daily activity online on behalf of your subscriber base they are freed to focus on their core business.
They simply log in to Yip Yip any time to review published and scheduled content, and see what engagement or leads require their attention.
The dashboard also showcases top-performing content, with an optional leaderboard to promote healthy competition among participants.
Howdy, Partner
Explore how your organization can become a Yip Yip partner.